attention

Information, preferences, knowledge and belief

It is often not appreciated that human attention is a scarce good. The everyday life of many people precludes their getting much information about ecological systems and nature, or forming deep “preferences” that would mean that they would seek to protect it. By contrast, the aboriginal mentality tends to assume that land care is the main purpose of life. Rather than land belonging to them, they belong to the land. By Brian Davey.